We are one of the leading consulting companies in Poland dealing with strategic planning and provision of business communication services including, in particular, internal communication, communication in the process of change, public affairs and public relations. We are also one of the few companies specializing in communication consulting services for cities and regions in the field of place branding, including economic and tourism promotion.
Facts about us
- 50+business and institutional clients
- 150+completed communication projects and ventures
- 35original, branded, large-format special events
- 10 000+publications in the key economic, sector-specific or lifestyle media both on-line and off-line have been the results of our publicity campaigns for our clients
- 200 000people representing different industries and communities took part in our special events
- 1-10 million peoplewere affected by the scope of our publicity campaigns
- 11industry awards have been granted to us in Polish and international competitions
- 15 million PLNhas been the value of positive media publications created by us for our clients
- 70 000employees of companies and institutions have been involved in our activities in the scope of internal communication and communication in the process of change
We help our clients achieve the most difficult strategic goals. We are highly competent in creating exceptional communication platforms and contexts aimed at building relations with particular stakeholders’ groups as well as favourable climate and understanding for our clients’ goals and operations. In our work we utilise a wide-ranging spectrum of analytical competences, communication tools and solutions. We encourage you to learn more about our offer.
Services for business and public institutions - Corporate communication - Public relations - Public Affairs - Internal communication
Every company functions in both market and non-market environment. Non-market strategies are even more important when the company’s chances are dependent on the social climate in which a given company operates. Companies have smaller control over the results of their operations in the non-market environment than in the case of operations performed in the market environment. It means that for many of them non-market strategies may be crucial in the long run and they require planning and foresight.
We offer planning and realization of corporate strategies of internal and external communication supporting the objective of a given organisation, from the support of change processes such as restructuring, mergers, take-overs, rebranding and other through public affairs, dialoguing with wide-ranging groups of stakeholders, support in the process of communication management in crisis situations, building the relationship with the media, opinion leaders, institutions of business and public environment to a wide spectrum of services aimed at assessing and improving the quality of internal communication, shaping employees’ attitudes, eliminating resistance to the processes of change, increasing employee involvement, shaping the internal identity of organisations and teams.
We are highly competent in creating exceptional communication platforms and contexts aimed at building relations with particular stakeholders’ groups as well as favourable climate and understanding for our customers’ goals and operations.
Services for cities and regions - place branding - territory marketing
The crux of place branding and building a place brand refers to its true, strong, appealing reputation. In turn, the reputation leads to success and drives revenue, investments, it attracts people and enterprises. Cities and regions must compete with one another in the national and international market with in terms of the offer, talents, available infrastructure, investment climate as well as their image and reputation. Building a comprehensive, recognisable and positive image of places (cities/regions/metropolitan areas/nations) is a prerequisite for “being in the game”. That is why the competences involved in building a brand of a given place must become one of the key competences involved in place management in the future.
Territorial marketing of places is a function of managing communication processes and delivering value to clients of those places within the scope of economic, cultural and social development. It is a process of managing relations with clients of a given place. It is easier to run a city or region, if it has a defined vision of shaping its brand, since everyone knows what it is and what it wants to become. Such a location is also more easily chosen by tourists, investors, students out of many similar competitive offers. A city with a strong brand is perceived positively even when it experiences any temporary difficulties – because its brand has a permanent foothold in people’s hearts and minds.
The process of creating value for city or region stakeholders – its residents, national and international partners, investors, entrepreneurs, tourists, scientific institutions, research and development institutions; the process of shaping a place brand, managing a place reputation and image, tourist and economic promotion, place marketing is defined as place branding.
Place branding is an enormous undertaking that the authorities of cities and regions face in the 21st century. It is a function driving sales, attracting investments, promoting culture and creating prosperity. It is of paramount significance in the sustainable development of cities and regions.
Communication and promotional activities that will be involved in the process of place branding need to constitute something far greater than advertising, logotypes or advertising slogans. They require a systematic analysis, monitoring, coordination and defining of strategic and tactical goals, supporting the fulfilment of a specific vision – in this case: the vision of city, region (metropolitan area, place) development. Their fundamental aim will be to ensure that the possibilities of a given place, its offer, achievements, goals and challenges are fully presented at adequate time to the right recipients in order to build the capital necessary to succeed in the crowded and competitive world.
In this day and age, cities and regions need a genuine, strong and appealing reputation. Reputation has a powerful impact on the way in which people in the city and outside of it think of the place, how they behave towards it, how they react to what is realized, created, built in it.
We have completed over 150 complex and elaborate communication projects for our corporate and institutional clients. All of them have been concluded successfully, which translated into the achievement of business, image- and communication-related objectives of our clients. Below we presented a selection of those projects.
worth PLN 380 m
Client: European Commission Representation Office in Poland
Client: Marshal's Office of the Subcarpathian Voivodeship
Client: CHI POLSKA
Client: European Commission Representation Office in Poland
Client: City Hall of Gdansk
Client: City Hall of Gdansk
Client: City Hall of Gdansk
Client: Marshal's Office of the Warmia-Masuria Voivodeship
Client: Ströer Group in Poland
We present a list of CITYBELL clients for whom we work or have worked so far. They represent, among others, the following sectors: industry, manufacturing, telecommunication, consulting, legal, development, outsourcing and shared services, advertising, media, consumer markets as well as cities, regions and the public sector, including local and regional self-governments.
See our Clients' opinions on our work
Citybell Consulting was supporting our company for 5 years in the planning and implementation of public affairs activities addressed to the local government circles, which has always been a particularly important group of stakeholders. Citybell is a highly professional and knowledgeable partner that has greatly contributed to our success.
The Consortium entrusted Citybell Consulting with the consultancy and comprehensive support regarding the public affairs and public relation strategy in the process of the Consortium's attempts at winning a concession for the construction of bus shelters in Warsaw. We value highly Citybell's experience in the area of public relations and public affairs projects, particularly in cooperation with local governments. The company's performance of the entrusted tasks was of the highest standard. It is with utter conviction that we recommend Citybell as a reliable and professional partner.
Citybell Consulting is a trusted, extremely professional and competent partner that has greatly contributed to our success.
Citybell Consulting is a proven and reliable partner. It is with full conviction that I recommend Citybell as a partner that offers complete professional, technical and logistical support as well as extensive experience in the implementation of high ranking events.
The consultancy activities entrusted to Citybell Consulting were fulfilled with a thorough understanding of the issue of economic promotion and professionalism in approaching the tasks set. We evaluated highly the analytic and strategic documents prepared by the company and we can testify that they fully satisfied our expectations. Over the entire course of our cooperation Citybell Consulting advisors fulfilled the job entrusted to them in a professional and committed manner. It is with complete conviction that I recommend Citybell Consulting as a reliable and professional partner, one which offers a wealth of support and experience both with regard to the promotion and formulation of an economic offer.
Citybell Consulting is a company which finds that nothing is impossible. I am deeply convinced that I can recommend Citybell as a partner who offers comprehensive professional support and extensive experience in the realization of public affairs, tourist promotion and the events of the highest rank.
Citybell Consulting is a company with extensive experience, reliable and professional, a company that can be entrusted with the most demanding communication projects
Throughout our cooperation Citybell consultants have fulfilled the tasks entrusted to them in a professional manner and with commitment. It is with complete conviction that we recommend Citybell Consulting as a reliable partner that offers specialist support and extensive experience in social communication, public relations and public affairs.
Cooperation with Citybell Consulting exceeded our expectations. Thanks to the involvement of Citybell consultants in the project, their experience, extensive knowledge of on-line communication, including the social media and their creative approach, we have jointly created a branded event dedicated to the Polish blogosphere and we have established permanent relations with its leading representatives.
On the basis of extensive previous experience in cooperation with public relations agencies and consulting firms, we recommend Citybell Consulting without the slightest hesitation as a leading consultancy firm offering a wealth of professional experience and wide-ranging contacts, excellent sense for communication that is required to successfully support the implementation of projects related to place branding, economic promotion and cooperation with the media.
We develop relationships and understanding for ideas, so we know how to talk and how to collaborate. We are flexible, open and honest in our internal relationships and in contacts with our clients and business partners. We always take full responsibility for our work and words. We are reliable and do not find mediocrity acceptable. We keep the promises made to our customers and to each other. We inspire others with our positive energy and we enjoy our work. We constantly expand our knowledge and skills; we are engaged in didactic, academic and research activities. We believe that only the best is good enough – that is why we formulate standards and introduce innovative solutions. If our beliefs coincide with values you cherish and you want to join our team, send your CV and cover letter. We will be delighted to meet you.